Canon recently welcomed a new member to its digital camera family. The DiG!C 4 Image Processor, the successor to Canon's DiG!C III, has been incorporated into some of the latest digital SLR Cameras and high-end digital compact cameras. Canon is known for making cameras that enable users of all skill levels to take beautiful photos. The DiG!C 4 Image Processor has taken Canon's trademark ease-of-use, high-tech features and image quality to a whole new level.
Canon's face detection technology has long enabled photographers to take better portraits of people and pets. With the DiG!C 4 Image Processor, Canon has improved upon this convenient feature. Now, even faces at an angle or in profile can be quickly and easily detected. Another improvement is the Face Detect Self Timer. This function puts a new twist on the self-timer. Instead of waiting a set period of time before taking the picture, the Face Detect Self Timer detects when a new face has entered the frame, and this is what triggers the camera to take the picture.
In addition to enhanced photos of people, DiG!C 4 Image Processor is making it easier to take sharp action shots, increasing the speed of Canon's Motion Detection technology. In addition, DiG!C 4 has enabled Canon to include a High ISO Auto feature which automatically sets the right ISO and shutter speed based on how fast the subject is moving. Your action shots will be crisper than ever before.
Canon's brand new Servo AF technology, which is part of the DiG!C 4 feature set, also helps you take clear pictures of moving subjects. Continuous subject tracking and focus of a moving subject means you can quickly capture the perfect moment without having to recompose the shot.
Intelligent Contrast Correction gives the user greater flexibility in correcting the colour contrast of their photos. Corrections can be made both during shooting and after, automatically brightening up the faces of your subjects. Intelligent Contrast Correction simplifies photography by increasing your ability to point and shoot regardless of the ambient lighting.
The amazing power of the DiG!C 4 Image Processor has also been harnessed to boost your movie shooting capabilities. You can now record video for longer time periods without losing image quality. The key is the DiG!C 4's movie codec, which compresses the size of the data but not the quality of the image. You can record at the highest level of quality while still using less memory.
On top of all these new features, the addition of the DiG!C 4 Image Processor has also achieved greater noise reduction. Image quality remains high even when you're shooting at high ISO speeds. The DiG!C 4 Image Processor has taken everything that's great about Canon's line of digital cameras and made it even better.
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Canon Australia is a leading provider of advanced, simple-to-use imaging solutions for businesses and consumers. Canon's Australian R&D company, CiSRA, develops customised solutions for local customers, and exports digital imaging technologies for use in Canon products worldwide. Canon has ranked among the top-three US patent recipients for the past 16 years, and had global revenues of around $ US39 billion in 2007. Canon Australia also operates Canon Finance Australia, which offers one-stop shopping for customers wanting leasing or finance services. For more information, visit canon.com.au.